It's Show Time!
Carl Sheffres, Publisher, Microwave Journal
In two weeks I'll be seeing many of you in Anaheim. No doubt you are busy preparing for the show; producing graphics, arranging meetings, making tee-times and such. The IMS event has been a regular part of many companies' marketing plans for many years, and with good reason. It's an opportunity to network with our peers, gain visibility and generate sales activity.
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Maximizing Lead Generation
Marc Frechette, Marketing Communications, Micronetics
With great CRM and sales practices, tracking the return on investment (ROI) of any lead-generating strategy is as simple as pressing the big red ‘report’ button on your dashboard. One problem: Has anybody actually seen this magic report button?
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Interactive Marketing Guide for 2010
BtoB
BtoB marketing magazine presents a complete list of resources and short articles on interactive marketing tips covering everything from web sites to social media to search engine optimization.
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Calling All Sponsors: Summer's Here
Kristen Anderson, Microwave Journal
Don't let the lazy hazy days of summer pass you by. Add to the enjoyment of this delightful season by promoting your brand and products to our audience of degreed professionals in engineering, engineering management, production engineering, education and corporate management. These are the people you need to reach to sell your products. And they don't go away for the summer
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Call for Editorial
Jennifer DiMarco, Microwave Journal
Calling IMS Exhibitors: Have you submitted your material for the IMS INSIDER? Don’t miss out. The IMS Insider will carry all the news, information, new product announcements, etc. and is an excellent opportunity to inform visitors to the site and Microwave Journal readers of your latest news and product announcements.
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Coming in June, July and August 2010
David Vye, Editor, Microwave Journal
As the summer months arrive, our scheduled editorial is heating up as well. Continuing along this year's underlying theme of the microwave supply chain, we take a look at trends unfolding in the Gallium Arsenide (GaAs) foundry business and the challenge for market share posed by competing semiconductor technologies (June), July continues last year's very popular history of RF/microwave Design software and its impact on hardware development - 1988 to the present and August is shaping up to be a blockbuster issue on MIMO-based network testing with editorial contribution for several notable industry experts.
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